The cracker category shines through innovative product formats and flavors.
Although COVID-19 changed the snacking landscape, chips continue to resonate with consumers.
Snack mixes and nuts, including trail mixes, remain popular with consumers.
The puffed and extruded snacks category continues to cater to consumer trends.
The pretzel category builds momentum through flavor-forward and specialized formulations.
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Overall category performs well, although inflation drives most of sales increase.
Consumers reach for frozen appetizers and snacks daily—whether it be for a meal or for snacking between meals.
State of the Industry retail sales data provided by: